More Customers. More Revenues. More Profits.

Elevate Your Restaurant.

Full Digital Asset Auditing

You’re busy running a restaurant – you don’t have time to keep an eye on everything, so you trust others to do things correctly – including with your Website and Socials. The unfortunate news is, many times these areas of your business aren’t done correctly and are likely to be costing you money. Lots of money.

Website Audit

Your website is where you probably lose the most money - let's get it working correctly.

Social + Online Audit

From your social channels to what people are actually saying online, let's find out.

Menu Audit

There's a science to engineering a menu and other printed collateral that sells more food and drinks.

Other Services

Business Consultation

You're in the 'weeds' and feeling like you're missing out on good opportunities - let's change that.

Communications / PR

Storytelling that makes a difference. Internal for your teams / external for the public. We give you the attention you deserve.

Web Design

Starting from scratch? Let us build the assets you need to succeed. We'll help bring your concept to life.

About

Hello,

My name is Paul, a 30+ year marketing professional and former CMO of a restaurant group probably a lot like yours.

I started in the industry at 14 years old as a ‘soda jerk’ and it’s an industry I love.

At 41 Culinary Group my goal is to help your business get more customers, more revenue, and more profit. I do this by doing a ‘deep-dive’ on your digital assets, socials, menu, and even operations if necessary.

I don’t audit using AI – I put eyes just as a human would to find what is or isn’t missing – taking what’s wrong and making it right.

Even the smallest of changes can make a huge difference.

Schedule a call and we’ll go to work together!

The Process

1. Schedule a call, and I’ll call

- Choose the appointment time that best fits your schedule.

2. We’ll fill out a short ingest form over the call

- I will collect your Business Name, Business Address, and Web domain (https://…..).

3. Tell me your target goals

- I will ask what you specifically hope to gain from the audit so I understand your vision. (note: what I find is what I find, but goals are good)

4. The Blind Review Protocol (Why I don’t peek)

- I do not look at your website before our agreement – not even a cursory glance.
- It is critical that I enter exactly as a brand-new, hungry customer would.
- If I look early, I am likely to spot a leak right off the bat and try to “sell you” on it.
- I am a systems builder, not a high-pressure pitchman.

5. Lock in the Agreement

- If we agree to work together, I will send over a standard Audit & Consulting contract along with an Invoice.
- Payment is due immediately before any forensic work begins.
- It isn’t you, it’s “them” – the industry has too many digital dine-and-dashers, and I keep the ledger clean.

6. The Forensic Investigation

- The audit takes anywhere from several days up to a few weeks depending on your footprint.
- Timeline variables include the number of locations, where they are situated, how many active social accounts exist, and year of establishment.

7. Report Delivery & Walkthrough

- I will submit my complete, finalized report along with the exact actionable steps I deem necessary to get your brand back on track and growing.
- We will schedule a final call to walk through the document together, line by line, so you know exactly how to execute.

Schedule an audit

Let's Work